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If you would like to achieve full success with search engine optimization, you have to make use of the right tools. In this digital world, it is really tough to conduct keyword research, competitor analysis and traffic tracking manually, without the help of tools. Everyone can find out the technical problems and even implement their effective content marketing, with the help of proper tools. Even though there are several numbers of SEO tools available online, how can you select the best tool to get increased ROI from your business.

Given Below is the Information about the 10 Best SEO Tools Used for Small Businesses:

By using the above-mentioned tools, you will get high ranking on Google, as these tools help you get accurate and incredible results.

Author Bio: David wicks is a freelance content writer. He has written many good and informative articles on different categories such as technology, health, fashion, beauty, education, career, travel etc. He is very responsible towards his job. He loves to share his knowledge and experience with his friends and colleagues.

By Megan Bryson

For every website owner, building a great-looking and fully-functional website is only the first step toward success. After putting a lot of effort into polishing the look and feel of your website, you are ready to reveal it to the world.  But in order to make sure that the “world” can find your website, you need to employ some SEO best practices.

E-commerce web developers also specialize in the implementation and use of SEO tools for digital stores. Here’s our list of essential (and easy-to-use) SEO tools.

SEO experts agree that picking the right set of keywords is at the heart of every successful SEO strategy. Several keyword research tools are available to help you predict what keywords will be relevant to your audience.

ÜberSuggest is a free and easy-to-use keyword analysis tool. It provides you with a comprehensive analysis of your keywords, based on selected countries and target markets. Additionally, this tool also suggests keyword alternatives and even long-tail keywords.

A great paid option for keyword analysis is SEMrush. This in-depth tool analyzes keywords and can help you determine how difficult it will be to rank for each.  It also reports your competitors’ rankings so you can assess where you can earn a competitive advantage.

As you’re investing both time and money into your SEO campaign, it’s important to use the right tool for keeping track of the campaign’s success. Using a tool that checks your website’s current rank (and historical data) is beneficial.

Google Search Console is one of the most widely-used SEO tools for monitoring the performance of websites. To check your website’s current ranking, you can use the “Search Traffic” tab, which lists keywords you’re competing for.

Authority Labs is a highly-capable paid alternative to Google Search Console. This tool is used for highly accurate and reliable search engine ranking data, where you can generate new data daily. You can also perform checks both locally and globally, giving you in-depth information on different levels. You can check your competitor’s rankings as well.

If you look at your highest-ranking competitors, you will notice they provide a lot of content (usually daily). However, Google is known for checking websites for quality, not the quantity of their content.

So instead of pumping a lot of low quality content into your website, include unique and in-depth analytical pieces. Here are some of the most valuable tools that check your website’s content.

Yoast WordPress Plugin is one of the most popular SEO tools on the Web. This is a freemium tool that integrates with your WordPress website and provides real-time suggestions as you write new blog posts. You can find Yoast’s interface at the bottom of your blog posts, where you can fine-tune your page’s Google appearance.

Buzzsumo is a premium SEO tool that will help you determine topics for your site’s content. The key to a successful SEO campaign is to carefully pick your future article titles, which is where Buzzsumo excels.

This tool provides real-time and historical graphs that allow you to select the right topic to attract a lot of attention on the Web. Even though Buzzsumo is a complex tool, its UI is incredibly intuitive and easy to use.

One of Google’s unwritten SEO rules is that you should build high-quality links to your website, as well as from your website to other useful Web resources. However, links get broken over time, which is why it’s beneficial to get an alert when one breaks.

LinkMiner is an incredibly easy-to-use Chrome plugin for detecting broken links. After adding it to Chrome, you can check Web pages for broken links.

This plugin scans all your links and color-codes the broken ones. This tool also provides a summary of your links’ value, so you can adapt your SEO strategy accordingly.

Moz SEO Toolbar is yet another web browser extension that scans websites and web pages in real time. In addition to showing broken links, this tool also shows highly valuable SEO information, like keyword value and website ranking.

Up until recently, some people believed that “buying” highly valuable links was a good idea. However, Google’s Penguin algorithm update ended this practice. This update brought numerous changes to how Google sees links, which in turn punished millions of websites who used this controversial SEO technique.

Disavow is Google’s own tool for checking low-quality links directed toward your website. Using this tool, you can easily check for those bad links and instruct Google to ignore them. However, it is advisable to take an additional step and completely remove those links from the Web, if possible.

It’s important for you to know that SEO runs deep and that your website’s back-end is also important. Your Google ranking could be easily hit by performance issues or, even worse, if your website was marked as malicious. This is why there are tools that inspect your website for technical errors.

Screaming Frog is a freemium tool that scans your website’s back-end structure. You can see your website’s status codes, page titles, meta descriptions and even robots and metadata (readable by search engines only). You can also export data into a filterable spreadsheet.

DeepCrawl is designed to be used by newbies. Instead of getting a lot of technical-related data, DeepCrawl presents easy-to-interpret graphs and charts. It also allows you to identify duplicate pages, missing page titles and more.

Using the right set of SEO tools allows you to work smarter, not harder. An effective SEO tool provides the information you need to allow more visitors to learn about your website from Google and other search engines.

Megan Bryson has been in Marketing and Advertising since 2011. She is passionate about helping clients and creating awesome content.

Although setting up a small business does not require an extensive marketing strategy, it could be worthwhile to consider multiple avenues. You’ll want to incorporate the best marketing ideas around to drive traffic to your business.

Considering that digital platforms are growing at an extremely fast pace, marketers are now opting for effective and efficient marketing solutions for the promotion of their businesses. Traditional marketing mediums, like radio ads, have been showing a downward trend in relation to digital advertising. Moreover, digital ad spending is projected to surpass TV by the end of 2017.

That being said, it’s not necessary for businesses to dump an excessive amount of money for the promotion of their products or services. Small businesses can reach the heights of success by deploying cost-effective and smarter marketing strategies.

Read on to take a look at some of the best marketing ideas for small businesses — these seven suggestions can help you obtain maximum exposure from your targeted audience.

One of the most efficient marketing strategies for small businesses is email marketing. This is due to its affordability, approachability and total automation. Any business can start collecting email leads with a simple, email-capture call-to-action (CTA) on their website.

Email marketing is believed to be one of the most effective strategies for acquiring new customers, and it generates a massive return on investment ($38 from every $1 spent).

As most consumers these days read emails on their mobile devices, email turns out to be an appropriate way for promoting products and services at any time, in any place. Plus, it’s relatively inexpensive and time-efficient. Most email marketing software providers offer full automation based on specific actions made by visitors on your website.

For example, when someone signs up for your email list, a marketing software of your choice will be capable of sending an automatic, tailored message to the new subscriber, saving you time and money.

SEO is a method of improving a website’s organic search engine visibility with the primary purpose of driving organic (free) traffic to the website. While SEO should always be approached with care, diligence, and a long-term vision, it’s considered being one of the most effective strategies for driving quality, targeted traffic.

Although Google takes more than 200 factors into consideration when it comes to organic search rankings, there are three main components to a successful SEO strategy:

Small businesses can opt for the right SEO strategy by focusing on the following four key factors:

Targeted keywords. Choosing the right set of keywords is key to uplifting SEO for small businesses. Choose keywords that are directly relevant to the products or services consumers are looking for.

Targeted content. A well-designed content plan can lead small businesses to the heights of success. Content should be targeted at educating visitors by providing valuable information as opposed to posting sales pitches.

On-page optimization. After selecting the right set of targeted keywords, small businesses should be focusing on optimizing internal elements of the website, including meta descriptions, page titles, header tags and alt tags. The on-site optimization will create a bigger impact on the visibility of your website.

Off-page SEO and backlinks. Earning quality backlinks is essential for improving a website’s visibility and authority. There are numerous strategies for gaining powerful inbound links, such as conducting manual blogger outreach, guest blogging, creating tools and many more.

Designing a decent content marketing strategy is an absolute necessity for gaining traction online. By generating well-designed content, small businesses can drive an influx of traffic to the website, as well attract potential customers.

By judging target audiences and setting up the right content marketing strategy, even smaller and less-experienced businesses can achieve their desired goals.

In most cases, SEO and content marketing should go hand-in-hand.

It comes as a no-brainer that social media is an incredible medium for reaching new customers, engaging with an existing audience, and providing support to loyal customers. According to Statista, there are roughly 2.5 billion active social media users. This number on its own presents an immense opportunity to small businesses for reaching potential customers.

The most popular social media networks, like Facebook, Twitter and Instagram, give businesses an opportunity to advertise their products and services for a fee based on CPC (Cost-Per-Click) or CPM (Cost-Per-Thousand-Impressions).

With precise targeting and a relatively low budget of $100, small businesses can generate thousands of impressions and hundreds of website clicks. If it’s in the budget, utilizing social media ads is a great way to gain exposure.

Another cost-effective yet powerful marketing tactic for small businesses is local SEO. Local SEO serves as a helpful tool for small businesses to promote their products and services to the local customers at the exact time and location they are searching for it.

Having a powerful local presence on the web gives small businesses an opportunity to appear in map listings.

Key to successful local SEO lies in the following five components:

Editor’s note: Want an easy way to get listed locally? Check out GoDaddy’s Local Business Listings tool — your business information listed everywhere, all from one place.

Facebook retargeting (also known as remarketing) is a powerful way of reaching people who have visited a website and performed certain actions.

For instance, small businesses can incorporate Facebook retargeting to show ads to people who’ve visited a particular product page on the website, but haven’t proceeded to the actual checkout page. A tailored retargeting message will only be shown to the people who match this criterion.

Giveaways work on the basis of running a competition where people are required to perform certain actions (e.g., opt-in) in return for a chance of winning a prize. Online tools like Rafflecopter give the ability to easily create and embed a contest entry form on your website and across social media profiles.

Contests are great for generating immediate buzz around your business, which can lead to an increase in sales and brand exposure.

With a tiny freebie (perhaps a free product or eBook), a business can benefit from the following:

Although there is no one-size-fits-all marketing strategy for all small businesses, these seven ideas are definitely worth the consideration. Evaluate your resources (financial and labor) and the desired outcome of your marketing efforts before you get started. Then, rely on one (or more) of these best marketing ideas to drive more traffic to your site.

Pro tip: Want to get the most out of your marketing campaigns? Try A/B testing several strategies simultaneously to see which ones work best.

“Can someone work from home for real? Isn’t it some kind of a scam?”

These are probably the questions that the Generation X representatives would have once they hear that you want to work remotely (and those questions are quite fair, given that remote positions are an invention of our generation, and it has not been here for too long).

However, unless you lived this whole time under a rock, you know that working at home is a fantastic opportunity you should definitely consider when thinking your career path over.

No commuting to work, no long and exhausting hours of heavy traffic, no Starbucks lines in the morning (although some of those who work from home state that they miss this morning ritual), and the best part you get to work even out of your bed (unless your boss requires constant Facetime updates).

Sounds like a dream come true? Well, it does to us. And no wonder, given that it is truly fantastic.

So, if you have a high-speed Internet, a desk and a laptop, and are looking for different opportunities on how to get a position like this, you will find this article extremely useful.

The first thing you need to know while walking down this road is that the best options of “work-from-home” positions are all in Tech field. They are well-paid, challenging and with lots of different career growth opportunities. Who would not like to have a job like that?

The only question remaining is what precise position to choose. Here is a list of popular choices you can also opt for should you be great with numbers and technologies. Even if you only have little experience, you can still pick up some skills and make it as a successful IT-specialist. So, meet all the options.

Let’s take a look at these tech jobs that you can do from your home.

A couple of years ago, Mashable stated that there are at least 650,000 iPhone apps and around 400,000 iPad apps developed by the mobile developers. Therefore, the iOS apps market is up and going. And if you are looking for ways to enter it – just do it.

Developers of this kind get an average of $115,392, says the Indeed. It is way more than a lot of other IT jobs pay. So, if you are interested in a highly-paid salary, then this might eb the greatest choice for you.

A list of your duties contains but is not limited to:

Full Stack developers are IT “know it alls”: they can easily deal with the front as well as back end features, implement new features and fix bugs. According to the Indeed, Full Stack developers get around $130,581 which is among the highest averages in IT.

However, this salary comes with many different responsibilities to deal with. For starters, they have to know how servers, networks, and hosting environments function. These guys must be able to QA the apps and create lists of bugs to fix and improvements to make.

Moreover, they know how APIs work and interact with outside resources, how apps can be protected from attacks and other technical issues. Finally, full stack developers should be totally client-oriented, have an eye for what users will like and understand their needs and see possible solutions to them.

You see the results of these guys work everywhere because their main responsibility is to make sure that what you see is simply perfect. Their job is often backed with code by back end developers.

Indeed says that these guys make something around $102,392. In a list of their responsibilities you will find the following requirements:

Now, these guys are doing all the work behind the scenes (unlike the front end developers). They are using multiple languages including Java, PHP, Python, C#, C++, Ruby on Rails, Go, etc.

Given the vast variety of languages developers are using in back end development, responsibilities also vary. However, the most common ones include:

At least 22 years in the market, and this language is still rolling. And not just rolling. According to the Stackify, JavaScript tops the list of most trendy programming languages of 2017. Its tremendous growth in the market started last year when it grew by 97%. And this year, it simply retained its position.

Indeed state that an average salary of JavaScript developers from the USA is around $110,074 which is quite impressive!

Their main duties include developing brand-new software applications from ground up, with regular tests and maintenance. Among other things they are expected to do are general code writing, creating the code which can be used more than once and developing libraries for the future.

Among other things JavaScript guys need to take care of are libraries evaluation and implementation of cutting-edge technologies in libraries and frameworks.

The Neuvoo has estimated that an average salary of a person holding this position is around $86,000. However, it is not easy to find a right DevOps engineer, since the spectrum of their duties is quite wide.

For starters, they must be very good at using numerous technologies and tools needed. Moreover, they must know how to develop a code or a script. Having experience with collaboration and communication with other departments and optimizing the working process through this communication is essential to the success of any project they are working on.

They should be aware of the best automation tools as well as possess strong skills when it comes to data management. And most importantly, these die-hards will have to test things a lot, create new code, fix bugs, deploy changes, and go over these steps again and again until the product is nothing but perfect.

After surveying many different specialists in this area, Indeed concluded that their average salary is about $115,686. However, it varies a lot from case to case.

Requirements are so many that it’s hard to believe. First of all, one must have experience in working with Ruby syntax. Knowing its most common libraries like RSpec and Resque is of a top priority as well.

Among other technologies one must really know about are MVC, ORM, CSS3, HTML5, Mocking, etc.

A person willing to get into a position like this must have solid knowledge of Liquid Slim or any other server-side language. Finally, understanding of how different data can be united under one roof is vital to the success of the Ruby code you create.

PayScale state that an average QA specialist job is paid around $55,000. However, those at the top of the career ladder in this field might make as much as $83,000.

The responsibilities vary greatly depending on the specialization of the company and their main business focus. Nevertheless, employee’s main focus here would be to perform gap assessments in the app’s performance and suggesting improvements that will make user experience truly fantastic.

People willing to nail a position like this must be good at analyzing performance, running tests, collaborating with different departments, and suggesting improvements. Having an eye for improvements is vital. So, before applying you fit in this big picture.

Some might argue that this position is not exactly suitable for remote employment. However, real life examples show that even though occasional on-site meetings are required, they are rather an exception but not the rule.

Their average pay is said to be around $76,000, reports Indeed. Meanwhile, their responsibilities include but are not limited by:

You use your mobile device daily, and so do millions of other people. And it is all thanks to the hard work of mobile developers that work hard on creation of new apps that can make your life easier and much more fun.

Today, the Pew Internet states, at least 95% of Americans own a cell phone. Of course, not all of them own a smartphone to run some apps on, but the statistics still speak for themselves.

So, going into this market is a great idea. You will need to know how to:

These are only a few available options for you. So, if they sound appealing to you, just follow our easy steps on how to get a job in Tech you can do from home.

These are some effective ways to get a job in IT field.

Working in Tech is a huge dream for many of us. These jobs are paid well, employees there feel appreciated and valued, and daily tasks never seize to challenge you. So, if you have the skills and experience mentioned under each of the possible positions to apply for, go for it!

Everyone has a different idea about what makes a house luxurious: for some it's a home theater; for others it's a glam room; and for the health-conscious, it's the ability to work out in your own home. Celebrities like Drew Barrymore, Khloe Kardashian and Amy Schumer all keep their arms toned and thighs in shape without pulling out of the driveway. Here’s where they post up for their at-home sweat sessions.

When getting in shape for season two of Santa Clarita Diet, Drew Barrymore uses the mantra “work hard, play hard.” The mother of two throws down a mat on the floor near her daughters’s books and toys and keeps a foam roller nearby while she lets her sweat fall freely.

If Britney Spears isn’t practicing her flips in the gym, she may be enjoying a barefoot outdoor workout. The toned pop star also works out on her stone patio, where she perfects her yoga poses and lifts hand weights.

Candace Cameron Bure calls her poolside workouts her “morning motivation.” After she laces up, the Fuller House star warms up by jumping rope in the morning sun on the concrete patio surrounded by growing banana leaves.

Khloe Kardashian has cleared out space in her garage for her at-home workouts. She installed soft floor tiles to help with the impact of her intense moves and has added some machinery to the space, but for many of her workouts, she sticks to the basics: a mat, free weights, resistance bands and a stability ball. Of course, she keeps the garage doors wide open during her heated training sessions.

This workout is no joke, although Amy Schumer might try to make it one. “Bullied in my own home,” she captioned a shot of her doing a plank. The comedienne laid a thick blue mat atop her hardwood floors, which apparently doubles as a workout space and dog bed. It may be hard work on her core, but at least she gets to enjoy the natural light flowing through her floor-to-ceiling windows.

Chelsea Handler uses her backyard for more than just lounging by the fireplace and dipping into the pool — it’s also her gym. The talk show host holds hand weights and lunges down the length of her pool during her morning workout, and her trainer also utilizes her driveway for a work-out as well.

2 Wants To Know Staff , WFMY 9:52 PM. EDT August 03, 2017

THOMASVILLE, N.C. - You could sit in a cubicle all day in dress clothes. Or on your couch, with a cup of coffee and your pajamas.

Disney is the latest big company to offer work from home jobs. Amazon and apple are both offering the same options. These jobs are legit, but a lot of work-from-home jobs you find online aren't.

2 Wants to know talked to Mark Johnson who was looking for a work at home job and found one that raised several red flags.  He applied to a secret shopper position through monster.com.

He got a packet in the mail and realized, things weren’t adding up. Johnson noticed the person he was getting emails from wasn’t the person he was getting the to-do-list from.

Then, he got a check that was way more than they had discussed.

“They wanted me to keep a portion of the check, which that was another red flag,” Johnson said. 

Not knowing much about cashier checks, he started doing some research online. Cashier's checks should have phone numbers and address on them.

But the check he received?

“The check that they sent me had a PO Box for the bank.”

Turns out the banks is real, but the check was not from the bank.

Texas Regional Bank sent 2 Wants to Know to the fraud alert on its website. It’s warning people that the bank’s name is being used in the secret shopper scam and if anyone receives a cashier’s check to report it to the FBI.

The worst part? Mark said this wasn't the first time this has happened to him. In the 5 months Mark has been looking for jobs this was the second scam targeting him

“It taught me to look at things more closely and not take things at face value,” he said.

Mark’s not closing the door to online jobs in the future but he said he's going to be more careful.

2 Wants to Know reached out to Monster.com who said it has a team dedicated to Fraud Prevention Analysts. They survey the network and database to detect and delete access to listings that seem fake.  They also monitor phishing incidents in real time.

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